Atkinson Candy Company

I once organized a mom blogger gingerbread house-building contest. I’ve also written a bunch of copy for these guys.

Influencer marketing is a riot. It really is the wild, wild west. Some people want $500 for a blog post and two Instagram posts. Some people want $4,500.

But I digress. This campaign was a blast to organize. I even made sure to source the gingerbread from a mom-and-pop shop that was willing to ship all over the US. Gotta support those small businesses, you know?

It looks like the kids had fun, and Atkinson loved the result. Sweet.

Also, as the title says above, we also handled Atkinson’s email and social marketing efforts for quite a while, meaning I’ve written a good deal of copy for them. You’ll find a few highlights below.